Hi there! Pach here. Welcome to my portfolio website. Please feel free to look around. If you have any questions, don't hesitate to reach out!
Client
Booking.com
Role
Creative Direction, Storyboard, Sound Design and Animation
Tools
After Effects, Illustrator, Cinema4D and Premiere Pro
The task was to showcase the client’s app while keeping the details minimal, focusing on the travel booking process without revealing too much. To achieve this, we displayed a simplified UI, concealing most details and showing only essential text to provide context.
Storyboard
Below image shows imagery from the first half of the storyboard. Since, the concept is very minimal, the focus shifted to how to implement the animation to keep the viewers attention.
Animation
The method used is mostly motion graphics through after effects. Focus is on the individual elements that make up each scene.
Below is just one of the videos that are similar in implementation but in a different language adaptation for Booking.com.