55Knots approached me to create a video featuring their mascot, Captain Koko. The video would act as a bumper for their website and spark curiosity about their services. Rather than a typical explainer video, they wanted something with a narrative—a superhero origin story, to be precise.
Tools
- After Effects
- Illustrator
- Photoshop
- Cinema4D
- Premiere Pro
Credits
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Creative Direction, Illustration and Animation | Pach Valenzona
Sound Design | Carlo Laudato
Design
Initially, the client had an internally created design, but it didn’t align with their website at the time. We developed new styleframes, incorporating neon elements to better match the aesthetic of their brand and website.
Designing the characters
The story is simple and straightforward: it’s about a boy meeting a girl, and together they face challenges, growing stronger as they journey into a bigger and brighter world. Throughout the video, references/easter eggs were added to our interests like k-pop, japanese culture and the like.
Storyboard
The story is simple and straightforward: it’s about a boy meeting a girl, and together they face challenges, growing stronger as they journey into a bigger and brighter world. Throughout the video, references/easter eggs were added to our interests like k-pop, japanese culture and the like.
Animation
The scenes in the project were brought to life using a combination of 3D animation, puppet animation, and frame-by-frame techniques. This blend of methods allowed for a dynamic and visually diverse storytelling experience.